6 Top Myths Around Branding

6 Top Myths Around Branding
Great brands know that they are and behave as such, consistently delivering their promise, yet constantly evolving to stay relevant and meaningful. They thrive on embedding themselves in culture and becoming an integral part of our lives. It is
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Design Matters

Design Matters
  The landscape of graphic design is changing – emerging trends such as flat design, image blocking, multi-type usage to the near impossible task of refreshing a well established logo with some credibility (just ask American Airlines).
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Studio Downey – 5 Years and Growing!

Studio Downey – 5 Years and Growing!
When did you decide to venture out on your own? I took the leap after hitting a wall both creatively and personally. After 14 years working with CPC Healthcare Communications, I felt it was time to make my own mark. Everything seemed to fall into
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7 Steps in the Logo Development Process

7 Steps in the Logo Development Process
There is more to developing a brand than simply creating the logo. However, logos are one of the most recognizable facets of any business’s brand. They are the central, visual element that helps customers discover, share and remember a company's brand.
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